Transcript
WEBVTT 1 00:00:06.000 --> 00:00:09.080 What is going on? I don't know why that cuts off so abruptly, 2 00:00:09.199 --> 00:00:13.279 but welcome to another episode of creating daily. I'm your host, Billy Thorpe. 3 00:00:13.320 --> 00:00:16.120 It is August nine. I can't even believe it. I cannot believe 4 00:00:16.160 --> 00:00:19.120 it's August nine, but having a lot of fun in the studio today, 5 00:00:19.199 --> 00:00:22.800 just in here creating, creating videos for Amazon, getting ready for the live 6 00:00:22.879 --> 00:00:27.879 show, planning podcast off signing sponsors. It's been a crazy busy day, 7 00:00:27.920 --> 00:00:31.000 so I hope you've had a very productive day as well. Welcome to the 8 00:00:31.039 --> 00:00:34.320 live show. I'm standing up. I know for some of you guys are 9 00:00:34.359 --> 00:00:36.880 like, why are you telling us this, but I get a standing desk 10 00:00:37.000 --> 00:00:40.600 finally and actually forgot about it for a week and then I'm sitting here I'm 11 00:00:40.600 --> 00:00:44.000 like, Oh wait, I should stand up and stand up for this interview 12 00:00:44.039 --> 00:00:46.920 to see if I have a little more energy, because I need more energy, 13 00:00:46.960 --> 00:00:49.719 as you guys all know. But if you're watching, feel free to 14 00:00:49.799 --> 00:00:53.640 jump into a chat near you and say hello. I got a very special 15 00:00:53.679 --> 00:00:57.719 guest on the show today. Jody Kranele is gonna be joining me in just 16 00:00:57.799 --> 00:01:00.600 a moment. She's spent fifteen years in voice over and we're gonna talk about 17 00:01:00.640 --> 00:01:04.719 maximizing our voice, using our skill set for more than just podcasting, more 18 00:01:04.719 --> 00:01:08.200 than just live streaming, more than just voiceover. Like we're gonna talk about 19 00:01:08.239 --> 00:01:11.560 the business of your voice. I should have named that the title of the 20 00:01:11.599 --> 00:01:15.079 show, but before I do, everyone always asked me about this microphone. 21 00:01:15.519 --> 00:01:19.319 This is a sure M v seven and his limited edition. So it's a 22 00:01:19.319 --> 00:01:25.760 white new air and you can go to Billy Thorpe dot live and excuse me, 23 00:01:25.760 --> 00:01:27.319 I'll clear my throat there and check it out. So you can go 24 00:01:27.359 --> 00:01:30.719 there. It's a limited edition. You can pre order now and they will 25 00:01:30.719 --> 00:01:34.519 ship it out on the fifteen, so you get about six days until they'll 26 00:01:34.560 --> 00:01:37.599 start shipping those. So if you haven't gotten years yet and you want to 27 00:01:37.599 --> 00:01:40.200 be a part of the cool kids club, I know my guys over at 28 00:01:40.239 --> 00:01:42.840 Dil casters have one. My Buddy monty weaver has one. So we're all 29 00:01:42.879 --> 00:01:48.760 going to create this this exclusive club where we all get together and just talking 30 00:01:48.760 --> 00:01:51.400 to our microphones. And if you're not a part of it, that's on 31 00:01:51.519 --> 00:01:53.920 you. But also, if you get a billy Thorpe dot live, that 32 00:01:53.000 --> 00:01:57.560 is an affiliate link. I'll take you to my Amazon store and that is 33 00:01:57.560 --> 00:02:00.920 one way you can support the show and support me as a content creators. 34 00:02:00.920 --> 00:02:05.840 So high five for doing that and getting getting getting a microphone for you. 35 00:02:06.439 --> 00:02:09.159 Uh. So, anyway, I'm gonna cut this intro down pretty sure I 36 00:02:09.199 --> 00:02:14.159 want to get jody in here and start talking about how she has leveraged her 37 00:02:14.240 --> 00:02:16.800 voice and how she can inspire us to leverage our voice. So she has 38 00:02:16.840 --> 00:02:22.520 a UM phenomenal bio and I'm not gonna read it to you because I'm not 39 00:02:22.560 --> 00:02:24.759 really good at reading, but we'll talk through some of the things that she's 40 00:02:24.759 --> 00:02:29.680 been doing in her career for the last fifteen years. But I want you 41 00:02:29.719 --> 00:02:32.840 to share this episode, like it, save it, share it, subscribe 42 00:02:32.879 --> 00:02:37.319 to all those fun things, because she's going to drop a wealth of knowledge. 43 00:02:37.360 --> 00:02:39.719 I jumped into a lot of clubhouse rooms where she's talking about the power 44 00:02:39.840 --> 00:02:43.960 of audio, the power of voice, and she is one of the most 45 00:02:44.000 --> 00:02:49.080 passionate people in this space about these subjects. So, without further Ado, 46 00:02:49.159 --> 00:02:52.080 drum roll, somebody, anybody? Oh No, it's just me in the 47 00:02:52.120 --> 00:02:54.159 studio. All Right, here we go, jody cranel. Welcome to the 48 00:02:54.199 --> 00:02:58.960 show. How are you? I'm great. Thanks. How are you doing? 49 00:03:00.159 --> 00:03:01.479 Doing good. You know, I'm just didn't here talking to myself, 50 00:03:01.560 --> 00:03:05.719 looking at a blank wall. It's really fun, but I'm glad you're I'm 51 00:03:05.759 --> 00:03:07.879 glad you're on. Now I have somebody to talk to. I'm glad I'm 52 00:03:07.919 --> 00:03:13.759 here too. Well. Thank you so much for for being on the show. 53 00:03:13.840 --> 00:03:15.560 I'm a huge fan. Like I said, I follow you around Clubhouse, 54 00:03:15.599 --> 00:03:19.719 follow you around the Internet and see that you're doing a lot of cool 55 00:03:19.759 --> 00:03:23.840 stuff and more than just doing the work, but you're enabling other people and 56 00:03:23.919 --> 00:03:29.840 encouraging other people to jump into the space of using their voice, using your 57 00:03:29.840 --> 00:03:32.680 creativity, using their talent, all that kind of stuff. So I know 58 00:03:32.840 --> 00:03:36.800 you've been doing this for about fifteen years. I do want to hear the 59 00:03:36.800 --> 00:03:40.000 backstory of how you got into voiceover because in my opinion, it's a little 60 00:03:40.000 --> 00:03:44.000 bit intimidating, but you do such a great job, so I'm curious how 61 00:03:44.039 --> 00:03:46.759 you got into it. It can be a little intimidating, it's true. 62 00:03:47.479 --> 00:03:54.800 But actually when I first heard of voice over, it was probably six. 63 00:03:54.919 --> 00:04:01.240 I volunteered my time to read books onto tape for the blind at the Canadian 64 00:04:01.319 --> 00:04:05.879 National Institute for the blind, and that really was tape. It was real 65 00:04:05.960 --> 00:04:12.439 to real tape. So it was quite something to learn the tech as well 66 00:04:12.479 --> 00:04:15.240 as to do the voicing, and I liked them both equally as well. 67 00:04:15.319 --> 00:04:20.639 So that kind of gave me a hint that voiceover was something I might want 68 00:04:20.639 --> 00:04:25.920 to do, but it was also something that I wasn't intimidated by, so 69 00:04:26.000 --> 00:04:29.519 that was nice to know. It actually took a little bit of time, 70 00:04:29.519 --> 00:04:32.759 though, for me to manage to make it a career, because I was 71 00:04:32.839 --> 00:04:38.920 a really early adopter of the Internet. So I had a uh, songwriting 72 00:04:39.079 --> 00:04:47.759 website online called the muses muse from about until and it was around for a 73 00:04:47.759 --> 00:04:51.600 long time, long enough to get pretty big and kind of was my baby 74 00:04:51.639 --> 00:04:55.519 for a long time. And through that site I learned S E O and 75 00:04:55.600 --> 00:05:00.360 Internet marketing and that was what I was doing before I just I did to 76 00:05:00.360 --> 00:05:05.480 give voiceovers a try. And really the reason I did that was because I 77 00:05:05.480 --> 00:05:11.040 got bored, and lots of things happened for me when I get bored. 78 00:05:13.360 --> 00:05:18.639 Spoken like a true creator, Jody Creator. How Your Business? Well, 79 00:05:18.720 --> 00:05:21.360 you know what? I was just bored of everything I was doing. I 80 00:05:21.439 --> 00:05:25.399 was very successful, my music was blowing up. I was just bored. 81 00:05:26.920 --> 00:05:30.600 Yeah, it was less, it was less about I mean who honestly like 82 00:05:30.680 --> 00:05:34.600 unless you're, I don't know, latest flavor musical act of the day, 83 00:05:35.000 --> 00:05:39.720 it's really hard to make a living as a musician. So, Um, 84 00:05:39.759 --> 00:05:43.279 the songwriting end of things, I like being behind the scenes. I think 85 00:05:43.319 --> 00:05:46.120 that's kind of where the whole voiceover thing kind of took hold, because I 86 00:05:46.160 --> 00:05:49.480 like being behind the scenes. I don't want to be a film actor or 87 00:05:49.519 --> 00:05:56.120 a theater actor or anything like that. So being able to do this behind 88 00:05:56.120 --> 00:06:00.160 the scenes and use my voice, which I really enjoy doing, that kind 89 00:06:00.199 --> 00:06:03.279 of really appealed to me. And songwriting, in the same way, appealed 90 00:06:03.319 --> 00:06:06.959 to me for that reason as well, because songwriting is kind of the background 91 00:06:08.000 --> 00:06:11.319 of the musical performance, right you have a good song, then you have 92 00:06:11.360 --> 00:06:15.560 a good performance, but you're not the one who's actually out there on stage 93 00:06:15.680 --> 00:06:20.240 singing or performing all the time. So yeah, that it was interesting. 94 00:06:21.279 --> 00:06:24.680 That's a pretty cool story because, you know, I spent a lot of 95 00:06:24.720 --> 00:06:28.279 years behind the scenes as well and I honestly loved it, like I really 96 00:06:28.279 --> 00:06:30.399 did have a lot of fun. I feel like there was pressure, but 97 00:06:30.439 --> 00:06:33.199 it wasn't the same kind of pressure as like being front and center, being 98 00:06:33.279 --> 00:06:38.439 lead singer or whatever. Um. And so now that I'm kind of the 99 00:06:38.519 --> 00:06:45.839 lead singer of my band, you guys, podcast is yeah, I feel 100 00:06:45.839 --> 00:06:49.439 like there right show guys listen. Um. So, so when you're moving, 101 00:06:49.439 --> 00:06:54.079 when you're moving into it, were you like studying other people, or 102 00:06:54.120 --> 00:06:58.199 did you just start like practicing, recording your voice, listening back, like 103 00:06:58.279 --> 00:07:01.040 what does what does that look like? Because, like when I started podcasting, 104 00:07:01.199 --> 00:07:04.920 like I be, I just studied podcasting like everyone. I listen to 105 00:07:04.959 --> 00:07:09.079 every style of podcasts ever and just to try to figure that out. Is 106 00:07:09.120 --> 00:07:14.040 that the same for you? Well, I think that it can be. 107 00:07:14.480 --> 00:07:16.439 If you really want to go your own route, you can. You can 108 00:07:16.480 --> 00:07:21.399 definitely try and observe what's out there, but I think that unless you get 109 00:07:21.439 --> 00:07:27.240 actual coaching, it's really not going to help you, because you need to 110 00:07:27.279 --> 00:07:30.920 know the background of all of this. So there's a reason why there are 111 00:07:30.000 --> 00:07:35.120 certain types of voiceover reads that are popular, and it has to do with 112 00:07:35.600 --> 00:07:41.480 what's happening in the world. It has to do with Um, you know, 113 00:07:41.519 --> 00:07:46.319 like in our in our every day right now, people's B s ometers 114 00:07:46.360 --> 00:07:50.680 are so high right now, like you can't at all sound like you're selling. 115 00:07:51.319 --> 00:07:56.519 That's the thing. So if you're going to do commercials or corporate narration 116 00:07:56.639 --> 00:08:01.240 or anything like that and actually have people want to pay you for it? 117 00:08:01.240 --> 00:08:07.680 It does require acting and it does require being subtle, being real, being 118 00:08:07.720 --> 00:08:13.959 able to be enthusiastic about something without sounding like you're overdoing it, like you're 119 00:08:13.959 --> 00:08:16.639 working too hard. You know what I mean, and that is that's big. 120 00:08:18.120 --> 00:08:22.920 That's really big. Also, this is a really Um, a really 121 00:08:22.040 --> 00:08:28.920 unnatural environment to be recording where you're supposed to sound natural. Yeah, yeah, 122 00:08:28.959 --> 00:08:31.200 well, because when I share a little bit with you before the show, 123 00:08:31.240 --> 00:08:33.960 like I have a sponsor and they send us a script. You know, 124 00:08:35.000 --> 00:08:37.039 one of our sponsors doesn't, the other one send us a script and, 125 00:08:37.759 --> 00:08:41.039 Um, and I just look at the thing and I'm like, I 126 00:08:41.080 --> 00:08:43.879 don't even know how you how this, read this, like it's all in 127 00:08:43.000 --> 00:08:46.240 caps, and so I think it's like my mother texting me and I'm like, 128 00:08:46.240 --> 00:08:48.960 you know what, I'm just gonna Scream this into my microphone as loud 129 00:08:48.960 --> 00:08:52.519 as I can, like go get your mother's Day gift or whatever, you 130 00:08:52.519 --> 00:08:56.240 know, whatever it says. So when I hear someone like you and I 131 00:08:56.360 --> 00:09:00.639 and I, you know, listen to your in a US sound like you're 132 00:09:00.679 --> 00:09:03.080 just telling somebody a story or you know, you're just not even it didn't 133 00:09:03.080 --> 00:09:07.360 sound like you're reading at all. And and I'm over here like stuttering, 134 00:09:07.440 --> 00:09:11.240 like reading my notes off, and I can record like fifty times to get 135 00:09:11.279 --> 00:09:15.440 this thirty second piece that I really wanted to be fifteen seconds, but it 136 00:09:15.600 --> 00:09:18.679 is not gonna happen. Um. So that's pretty interesting. So so step 137 00:09:18.799 --> 00:09:20.879 one, if I was going to get into voice, and we'll just use 138 00:09:20.960 --> 00:09:24.919 me as an example, or someone watching. And we got, by the 139 00:09:24.960 --> 00:09:28.519 way, we got some fans of yours. We get Rothfield in the house, 140 00:09:31.840 --> 00:09:33.840 we got Jim, Jim Fuse in the house. Is Hey Joe, 141 00:09:35.240 --> 00:09:39.480 and we had Chris in the house. And UH, yeah, she it 142 00:09:39.639 --> 00:09:43.720 is the voice. It's the voice of many. You know, I listened 143 00:09:43.759 --> 00:09:46.320 to a podcast, Um the UH, Oh gosh, I'm gonna say the 144 00:09:46.360 --> 00:09:50.559 wrong podcast, podfast. I listened to that podcast. So I get to 145 00:09:50.600 --> 00:09:54.759 listen to the voice every week with the with the intro or whatever the frequency 146 00:09:54.759 --> 00:09:58.519 of their show is. Um. So, so step one, billy, 147 00:09:58.639 --> 00:10:01.120 you want to become a voice actor, go get from coaching. Is that 148 00:10:01.159 --> 00:10:05.320 what you would say? Definitely. What do I mean? Obviously I know 149 00:10:05.399 --> 00:10:07.039 you're on the show so I can bring you up. I know you do 150 00:10:07.159 --> 00:10:11.600 that, but if I don't know anyone, like where would I go? 151 00:10:11.720 --> 00:10:13.399 Where would I go like find two or three and vet down? Or how 152 00:10:13.399 --> 00:10:16.399 do I vet nowm like, what does that even look like? You know, 153 00:10:16.480 --> 00:10:22.080 there's a website called voice over extra dot com and it's voice over x 154 00:10:22.159 --> 00:10:28.320 t r a dot com and I highly recommend that website. The reason I 155 00:10:28.360 --> 00:10:33.879 do is because it has all a lot of the well known coaches do articles 156 00:10:33.919 --> 00:10:37.240 and write articles for the website, and so you'll see that there are offering 157 00:10:37.320 --> 00:10:41.000 classes. Some of them are group classes. So what you could do is, 158 00:10:41.159 --> 00:10:43.960 rather than do a one on one which can be expensive. You know, 159 00:10:45.039 --> 00:10:48.759 you're talking anywhere from let's say eighty bucks an hour to two hundred, 160 00:10:48.799 --> 00:10:52.240 two hundred and fifty bucks an hour, depending on the coach, so that 161 00:10:52.279 --> 00:10:56.720 could be very expensive for people starting off. If you want to do a 162 00:10:56.759 --> 00:11:01.039 group thing, though, that's probably like fifty buck us. You get to 163 00:11:01.080 --> 00:11:03.919 read for that person. You may be reading with other people, maybe eight 164 00:11:03.919 --> 00:11:09.000 to ten other people, so it keeps the cost down for you and everyone 165 00:11:09.039 --> 00:11:11.799 and you can watch it later on, because usually they'll record it and you 166 00:11:11.840 --> 00:11:16.039 can try out different genres. So you may want to do commercially. You 167 00:11:16.080 --> 00:11:20.960 may also want to do video games. You may also want to do animation, 168 00:11:20.120 --> 00:11:24.440 you may want to do audio books, you may want to do medical 169 00:11:24.519 --> 00:11:28.080 narration. You know, if you happen to have a background in medical and 170 00:11:28.120 --> 00:11:31.600 you can say all those words really easily, you've kind of got it made, 171 00:11:31.720 --> 00:11:33.679 you know. So you just blew my mind there a little bit. 172 00:11:33.720 --> 00:11:37.639 I did not realize that there's different in which I should because there's different genres 173 00:11:37.639 --> 00:11:41.159 of music, of podcasts, of live streams, all that kind of fun 174 00:11:41.159 --> 00:11:45.279 stuff. But I did not realize there's different genres of voice acting. And 175 00:11:45.320 --> 00:11:48.600 that makes sense because you know, and I heard you do a medical ad 176 00:11:48.600 --> 00:11:50.559 not too long ago. I was watching your your highlight reel there, and 177 00:11:50.600 --> 00:11:54.879 I was like yeah, I even I had that very same thought, jody. 178 00:11:54.919 --> 00:11:56.679 I was like, how in the world does she know those words like 179 00:11:56.720 --> 00:12:01.480 that? Is such crazy words to be you sing. But that's something to 180 00:12:01.600 --> 00:12:05.000 take into consideration, I guess, if I'm trying to get into it to 181 00:12:05.559 --> 00:12:07.480 be where I can pronounce it well, you know what. So maybe I 182 00:12:07.480 --> 00:12:11.159 could do the Alphabet Book for children, because I know I can do that. 183 00:12:11.159 --> 00:12:16.960 That's it. You know, you don't necessarily need to do medical narration. 184 00:12:18.080 --> 00:12:20.519 Honestly, I don't do a whole lot of it. I do a 185 00:12:20.559 --> 00:12:24.799 lot of healthcare ads, I do a lot of healthcare narrations, but I 186 00:12:24.919 --> 00:12:31.279 don't tend to do the heavy medical terms, those sorts of things. Not 187 00:12:31.519 --> 00:12:35.039 Usually. So every once in a while, you know, things like Kiscali, 188 00:12:35.159 --> 00:12:39.039 I think, is what you're hearing. Every once in a while that 189 00:12:39.039 --> 00:12:41.440 that will come up and you know I'll do something like that, but it's 190 00:12:41.559 --> 00:12:46.360 it's it's rare for me. But I do tend to do mostly Um commercials 191 00:12:46.559 --> 00:12:52.799 and corporate narrations. So a lot of the anthem videos on big company websites 192 00:12:52.840 --> 00:12:54.799 that you see like the you know, this is who we are and we're 193 00:12:54.840 --> 00:13:01.360 proud those types of videos that you see on on company websites. And Uh, 194 00:13:01.480 --> 00:13:05.759 I love doing tourism and travel stuff, so lately I've been doing a 195 00:13:05.759 --> 00:13:09.440 lot of that. There's actually something out there right now for visit Alberta. 196 00:13:11.879 --> 00:13:16.080 So yeah, they're there. Are A lot of fun. It's just that 197 00:13:16.159 --> 00:13:22.399 whole anthem idea, that whole um getting people as excited about something as as 198 00:13:22.440 --> 00:13:26.639 they are. You know, yeah, that's only people. Yeah, and 199 00:13:26.639 --> 00:13:30.720 that's like a tough that's a tough thing to do, I feel like because, 200 00:13:31.080 --> 00:13:33.360 like I said, I'm just reading, I mean my voice over work. 201 00:13:33.440 --> 00:13:37.519 I'll quote air quotes for people listening. Is literally reading a script that 202 00:13:37.720 --> 00:13:43.039 someone that brand sent me for my show. And I want to crush you, 203 00:13:43.200 --> 00:13:45.679 I want to do a great job, but I really just don't understand 204 00:13:45.720 --> 00:13:48.399 it. So that that would probably be, you know, like you said, 205 00:13:48.399 --> 00:13:50.360 step on one, go get some coaching, maybe the group, maybe 206 00:13:50.360 --> 00:13:56.080 the one on one Um. So is there like I'm sure there's some people, 207 00:13:56.080 --> 00:13:58.759 you know, there's some people that can just sing and then there's me, 208 00:13:58.000 --> 00:14:01.840 like I can't. So like, well, at what point do you 209 00:14:03.279 --> 00:14:05.879 do people just tell you, like are there good coaches that will just say, 210 00:14:05.879 --> 00:14:07.120 you know what, this isn't for you, maybe you should be a 211 00:14:07.120 --> 00:14:11.720 hand model, like what does that look like? You know, I it 212 00:14:11.799 --> 00:14:15.440 depends on the coach. But yeah, there are a lot of coaches out 213 00:14:15.480 --> 00:14:20.320 there who are very good about telling you whether or not you should be pursuing 214 00:14:20.360 --> 00:14:24.440 this. But but you know, at the same time, I don't think 215 00:14:24.480 --> 00:14:28.600 they're likely to tell you that, unless maybe you have a speech impediment or 216 00:14:28.039 --> 00:14:31.879 you have a problem reading the scripts maybe, and you just need to get 217 00:14:31.879 --> 00:14:37.600 better at reading them. Um, sounding like you're not reading is another another 218 00:14:37.679 --> 00:14:43.159 thing. That really means that you kind of need to read fairly quickly and 219 00:14:43.200 --> 00:14:48.159 be a little ahead in the script. So if if you're not, you 220 00:14:48.200 --> 00:14:52.120 know, if you're not used to reading out loud to somebody, it could 221 00:14:52.279 --> 00:14:56.480 become difficult for you. That makes sense. So I should have probably raised 222 00:14:56.480 --> 00:14:58.519 my hand more in fifth grade and said, you know what I mean, 223 00:15:00.080 --> 00:15:03.000 do it. I'm sorry, Miss Bettis, I know you told me I 224 00:15:03.279 --> 00:15:07.559 should have raised my hand more. You will always find it useful, all 225 00:15:07.639 --> 00:15:11.720 right. So, alright, so I love this that you're kind of breaking 226 00:15:11.720 --> 00:15:15.120 down for us how to get into this business because, you know, I 227 00:15:15.159 --> 00:15:16.440 feel like there's probably a lot of podcasts. Actually, I know there's a 228 00:15:16.440 --> 00:15:20.360 lot of podcasters. I listened to that. I just listened to their voice 229 00:15:20.360 --> 00:15:24.080 and go wow, that is they could just read me a book or put 230 00:15:24.080 --> 00:15:28.720 me to sleep or wake me up or whatever. Um, and they might 231 00:15:28.799 --> 00:15:33.279 be missing out on an opportunity for a career, you know, similar to 232 00:15:33.279 --> 00:15:37.840 you, or additional income or something of that nature. So once, once 233 00:15:37.919 --> 00:15:41.159 you get into the game, and maybe you're doing some coaching or getting coached 234 00:15:41.200 --> 00:15:43.799 and your coach looks at you and goes, all right, it's time to 235 00:15:43.840 --> 00:15:48.519 go get a job. Where do I go to get a job? Where 236 00:15:48.559 --> 00:15:52.120 I go? Look now? Well, likely what they're going to tell you, 237 00:15:52.159 --> 00:15:54.879 before they tell you to go get a job, although you might be 238 00:15:54.919 --> 00:16:00.000 able to, is to get a demo. Because, yeah, you skipped 239 00:16:00.039 --> 00:16:03.840 his death exactly. So Demos are your calling cards, you know, like 240 00:16:03.879 --> 00:16:07.440 the video that you saw that I put together, and that is another calling 241 00:16:07.480 --> 00:16:11.480 card that happens to be of work that I'd actually done. But in the 242 00:16:11.519 --> 00:16:18.000 case of a demo it's manufactured. So the idea behind a demo in a 243 00:16:18.039 --> 00:16:21.120 lot of cases, not in all cases, but in a lot of cases, 244 00:16:21.200 --> 00:16:23.440 it is to showcase your voice to the best of your ability and to 245 00:16:23.519 --> 00:16:29.120 the best of your producer's ability. So sometimes when you do a spot, 246 00:16:29.799 --> 00:16:34.159 your voice isn't really front and center all the time and they may have processed 247 00:16:34.200 --> 00:16:37.240 it in a strange way. It made the it made the client happy, 248 00:16:37.279 --> 00:16:41.600 and that, ultimately, is the bottom line, right, that's really what's 249 00:16:41.600 --> 00:16:45.720 important. But it may not be something you want to use to showcase how 250 00:16:45.759 --> 00:16:48.600 good you are at your job. Do you know what I mean? So 251 00:16:48.639 --> 00:16:52.799 you want to put together like this is the this is the a package, 252 00:16:52.799 --> 00:16:55.720 like, I'm gonna do my best, I'm going to put it yeah, 253 00:16:55.759 --> 00:16:59.759 yeah, that makes sense. Yeah, so they manufacture these, right. 254 00:16:59.799 --> 00:17:03.559 So, so what they'll do is they will create a script. A demo 255 00:17:03.640 --> 00:17:07.119 producer will create a script for you. They'll talk with you beforehand, find 256 00:17:07.119 --> 00:17:11.599 out what you're impassioned about, what you're interested in, what your background is, 257 00:17:12.359 --> 00:17:18.279 and they'll craft scripts for you that will um hit you deeply enough that 258 00:17:18.359 --> 00:17:23.599 you you're your passion for it will come through when you're performing that script. 259 00:17:25.079 --> 00:17:29.519 And then they will do a session with you, record your voice and then 260 00:17:29.519 --> 00:17:34.640 they'll produce it all and put it all together as a bunch of segments from 261 00:17:34.880 --> 00:17:40.279 different commercials, let's say, if you're doing a commercial demo or different pieces 262 00:17:40.279 --> 00:17:45.720 of a narration. If you're doing a narration demo and like Documentary Work and 263 00:17:45.880 --> 00:17:51.559 TV inshow narration work is different from corporate narration. You know they're they're different 264 00:17:51.599 --> 00:17:56.240 genres really. So you know that. Again, scripts are different, deliveries 265 00:17:56.319 --> 00:18:00.759 might be different. There's all sorts of things to think about in this. 266 00:18:02.359 --> 00:18:08.000 But having that demo on your website and having a website to showcase those demos 267 00:18:08.559 --> 00:18:11.880 is going to let people know that you are a professional, that you know 268 00:18:11.920 --> 00:18:15.279 what you're doing, and this is how you would sound on, let's say, 269 00:18:15.319 --> 00:18:19.799 a national campaign, or this is how you would sound on a big 270 00:18:19.839 --> 00:18:26.440 company's website, you know, and you can sort of demonstrate that and show 271 00:18:26.480 --> 00:18:30.720 people how you might be able to make them shine. So so I love 272 00:18:30.839 --> 00:18:34.160 kind of what you said there about, you know, these different genres, 273 00:18:34.200 --> 00:18:37.839 because I feel like you could generate multiple, I'm not gonna say personalities, 274 00:18:37.880 --> 00:18:42.799 but multiple streams of revenue, multiple different industries and putting together, like, 275 00:18:42.799 --> 00:18:47.920 like you said, certain type of narrations in those different demos. So how 276 00:18:47.960 --> 00:18:51.279 often are you, or actually, how many different types of demos do you 277 00:18:51.359 --> 00:18:55.119 have? You have one for each niche or one for each genre? Yeah, 278 00:18:55.279 --> 00:19:00.759 mostly I do. Actually, I think I have probably at least six, 279 00:19:00.839 --> 00:19:03.839 maybe seven or eight on my website right now. Um, but I 280 00:19:03.839 --> 00:19:07.880 mean this is over fifteen years right. They're not. They've been updated, 281 00:19:08.359 --> 00:19:12.279 but as I go through the years I find that I want to do certain 282 00:19:12.319 --> 00:19:15.839 genres more than others. So I've gotten rid of some, I've added some 283 00:19:15.960 --> 00:19:21.160 others. Um, you know. There I, for instance, have a 284 00:19:21.200 --> 00:19:25.519 policy right now where I don't do long form narration. So I no longer 285 00:19:25.640 --> 00:19:30.920 do e learning or long medical narration or audio books or anything like that. 286 00:19:30.960 --> 00:19:36.200 I've never done audio books. I don't want to do audiobooks. That is 287 00:19:36.240 --> 00:19:38.480 not something I want to do. But I have a policy where I don't 288 00:19:38.519 --> 00:19:45.319 do projects generally that are more than five minutes of finished audio. So a 289 00:19:45.400 --> 00:19:52.359 five minute script up to five minutes is usually a commercial or corporate narration or 290 00:19:52.480 --> 00:19:57.160 something for a website, like an explainer or a streaming ad or you know 291 00:19:57.240 --> 00:20:00.839 that kind of stuff. They're they're fairly short. I can get them done 292 00:20:00.920 --> 00:20:07.000 very quickly and the client has what they need in like an hour, so 293 00:20:07.160 --> 00:20:11.880 we're all good. So that yeah, so when you're producing the well, 294 00:20:11.920 --> 00:20:15.279 when you are doing your part of the equation, I'm sure there's way more 295 00:20:15.319 --> 00:20:18.440 than my brain is thinking about. So we're just delivering raw files. So 296 00:20:18.480 --> 00:20:21.519 if someone called you and said Hey, I need you to do this and 297 00:20:21.640 --> 00:20:25.599 you deliver it, they send it to another producer and they produced the final 298 00:20:25.720 --> 00:20:27.720 version of it. Exactly. Yeah, so all I do is get them 299 00:20:27.720 --> 00:20:33.000 the raw voice in a clean format, so there's nothing that they have to 300 00:20:33.079 --> 00:20:37.519 do to it, unless it's to fit whatever video they're putting together. Um, 301 00:20:37.559 --> 00:20:41.200 and then I leave the production to them because really they have their own 302 00:20:41.240 --> 00:20:44.240 way of doing things. But the sooner I can get that to them, 303 00:20:44.240 --> 00:20:47.359 the sooner they can get their project done, and I don't want to be 304 00:20:47.400 --> 00:20:51.680 the one cog that's holding everything up. Yeah, so, and I say, 305 00:20:51.720 --> 00:20:55.079 after fifteen years, you could probably riddle out some of these in a 306 00:20:55.200 --> 00:21:00.480 day. So so in like right know, what's happening with me is like 307 00:21:00.559 --> 00:21:03.680 the reason that I did that whole no longer than five minutes, is because 308 00:21:03.720 --> 00:21:07.960 I can do just about anything in probably an hour that I'm likely to get 309 00:21:07.960 --> 00:21:11.799 in a day, and that means there are no fires to put out. 310 00:21:11.319 --> 00:21:18.319 That that just makes my life much, much less stressful. That's that's amazing. 311 00:21:18.440 --> 00:21:22.279 That's an amazing stream of revenue to be able to uh, you know, 312 00:21:22.359 --> 00:21:25.440 obviously burning churn for a better term, you know, for a better 313 00:21:25.559 --> 00:21:29.559 term, but it's kind of like, you know, to be maximize your 314 00:21:29.599 --> 00:21:33.240 time, maximizing your voice, and I love that. I mean, I 315 00:21:33.319 --> 00:21:36.200 think that is so and that's my style anyway of like trying to produce, 316 00:21:36.920 --> 00:21:38.839 you know, I mean not saying like taking the quality out, but produced, 317 00:21:40.039 --> 00:21:41.279 you know, maximum like I only have a certain amount of days, 318 00:21:41.359 --> 00:21:45.559 like or hours, like I'm working a day, and so those hours I'm 319 00:21:45.640 --> 00:21:48.839 trying to fill up every minute to make sure I'm the most productive. So 320 00:21:48.960 --> 00:21:52.759 that's cool that this industry allows you to do that and maximize your your time 321 00:21:52.799 --> 00:21:56.680 there. It's pretty cool. I will say one thing, and that is 322 00:21:56.759 --> 00:22:03.000 that most voice actors do sell their time for money. So it's not generally 323 00:22:03.079 --> 00:22:07.400 how long it takes you to do it's kind of licensing, like music licensing 324 00:22:07.519 --> 00:22:11.680 for an ad. So someone is using my voice for a certain amount of 325 00:22:11.759 --> 00:22:17.680 time in a certain geographical location. Um, so it could be local in 326 00:22:17.759 --> 00:22:21.559 a certain area, could be regional in a larger area, it could be 327 00:22:21.720 --> 00:22:25.640 national, so all over the US or all over Canada, or it could 328 00:22:25.680 --> 00:22:30.839 be worldwide. So when I know how long they're going to use it and 329 00:22:30.039 --> 00:22:33.480 how many people are going to hear it, that's how I come up with 330 00:22:33.640 --> 00:22:38.200 the pricing. Okay, my mind is where's that Emadi where the head explodes, 331 00:22:38.200 --> 00:22:41.559 because that's what I am right now, like yes, that I needed 332 00:22:41.599 --> 00:22:45.680 to pop up all over my head. So so you're kind of sell. 333 00:22:45.839 --> 00:22:48.359 Is it like is it cold, like a CPM rate? Is that kind 334 00:22:48.359 --> 00:22:52.799 of this is not really it has the same idea, but it's not really 335 00:22:52.880 --> 00:22:56.240 a CPM rate. Um, there's something called the G V A, a 336 00:22:56.720 --> 00:23:00.880 rate guide, and if you if anyone wants to check that out, you 337 00:23:00.960 --> 00:23:07.119 can see what the industry standard rates are for a voiceover. And it goes 338 00:23:07.319 --> 00:23:14.799 from you know, television radio, streaming audio on like Um, Sirius Xm 339 00:23:14.880 --> 00:23:21.599 or Pandora or my heart, or pre rolls on Youtube or just being on 340 00:23:21.720 --> 00:23:26.160 the company website, which is non broadcast. Um, possibly use in social 341 00:23:26.279 --> 00:23:32.039 media. So not paid. But you know, the minute that something is 342 00:23:32.160 --> 00:23:37.559 being paid to be pushed out there, that's telling me that they want to 343 00:23:37.599 --> 00:23:40.960 make money from it. And if they're there to make money from it, 344 00:23:41.319 --> 00:23:45.759 then that's licensing. That's, you know, me asking them for a piece 345 00:23:45.839 --> 00:23:48.880 of that Pie. I love this. I think this is great because I 346 00:23:48.960 --> 00:23:52.960 did not know that. I thought it was, you know, more of 347 00:23:52.079 --> 00:23:56.240 that one off, you know, project price or hourly or minute, you 348 00:23:56.279 --> 00:24:00.480 know, seconds or whatever. Um, this is my project. Great. 349 00:24:00.559 --> 00:24:03.960 Yeah, yeah, by project it certainly can be a one off. I 350 00:24:04.039 --> 00:24:07.200 mean non broadcast, as I was saying. Um, you know, when 351 00:24:07.240 --> 00:24:11.680 you're talking about things that go on a website or go in social media and 352 00:24:11.759 --> 00:24:15.440 are not paid to be promoted further. Um, that is non broadcast. 353 00:24:15.559 --> 00:24:19.519 Usually there's a buyout for it. It just sits on a website for however 354 00:24:19.640 --> 00:24:22.240 long they want to use it, and that is usually a one off, 355 00:24:22.359 --> 00:24:30.680 like per project rate. But when you're talking about broadcast and advertising and streaming 356 00:24:30.759 --> 00:24:33.799 media and all of that kind of thing, then it gets a little more 357 00:24:33.839 --> 00:24:37.559 complicated. Yeah, this is why you need to hire a coach. If 358 00:24:37.599 --> 00:24:41.039 you're interested in going to walk you through it. Hold your hand. Well, 359 00:24:41.079 --> 00:24:44.880 I am not a coach, just to let people know. I'm not 360 00:24:45.000 --> 00:24:48.720 a coach. I do not do coaching, but I can point them in 361 00:24:48.000 --> 00:24:52.160 a good direction if I know what their what their gold are. Ye, 362 00:24:52.400 --> 00:24:56.000 follow her on clubhouse. She does quite a bit of coaching in there and 363 00:24:56.119 --> 00:24:57.920 helps a lot of people. So make sure, if you're not on club 364 00:24:57.960 --> 00:25:00.640 house, be sure to follow her follow her podcast as well. I'm just 365 00:25:00.680 --> 00:25:04.720 go ahead and promote all that while we're here. So so this is amazing 366 00:25:04.759 --> 00:25:08.319 and I'm sorry. You know, I know you probably answer these questions every 367 00:25:08.400 --> 00:25:11.839 day, all day long, from people, but I'm like such a novice. 368 00:25:11.920 --> 00:25:15.160 I'm like, this is so cool, because I do use my voice 369 00:25:15.200 --> 00:25:18.920 to make money. I do use my voice to create, and so this 370 00:25:18.079 --> 00:25:22.559 is another way of doing that. Um. However, it is just another 371 00:25:23.079 --> 00:25:27.440 business to learn a business, to study a business, to a craft to 372 00:25:27.960 --> 00:25:32.480 become good at so I love that you're breaking this down and giving us the 373 00:25:32.599 --> 00:25:33.799 real look at it, because it's really easy to say, yeah, you 374 00:25:33.839 --> 00:25:37.920 should start voice over and you should be a voice actor. It's so easy 375 00:25:37.039 --> 00:25:41.240 and you can make lots of money, Um, but you're giving us the 376 00:25:41.519 --> 00:25:44.720 real role experience here, so I love it. So so we go, 377 00:25:45.000 --> 00:25:48.640 we get a coach. Coach says cool, go make a demo real. 378 00:25:48.920 --> 00:25:52.000 We make a demo real. Now what is our next step of this? 379 00:25:52.519 --> 00:25:53.720 What do we do with this demo real? Do we start cold calling and 380 00:25:53.880 --> 00:25:57.599 cold email and dropping dropbox files? What do we do? You know, 381 00:25:59.240 --> 00:26:03.640 you probably could if you had some information. Linkedin is a really good place 382 00:26:03.720 --> 00:26:07.279 to look for people who are specifically in the genre that you want to be 383 00:26:07.440 --> 00:26:11.599 promoting yourself, because that is a business network and people are assuming that if 384 00:26:11.599 --> 00:26:15.799 you contact them, you are a business. Um, definitely have a website. 385 00:26:17.240 --> 00:26:19.519 You need a website to have those demos living on and you need to 386 00:26:19.640 --> 00:26:22.640 have some kind of indication of what kind of a person you are, because 387 00:26:23.079 --> 00:26:26.519 people work with people they know, like and trust. Right. So you 388 00:26:26.640 --> 00:26:30.839 have to have an opportunity to give people a place where they can get to 389 00:26:30.920 --> 00:26:36.039 know you a little. And once you've figured that out, then I mean 390 00:26:36.279 --> 00:26:38.160 you know you can. You start small. You start where, you start, 391 00:26:38.200 --> 00:26:41.559 where you live. You know, start talking to local businesses, start 392 00:26:41.640 --> 00:26:45.799 talking to everybody you know in your life. Who who? Just tell them 393 00:26:45.839 --> 00:26:48.559 what you're doing. I'm doing voice over. You know, if you happen 394 00:26:48.559 --> 00:26:52.319 to know anyone, you know, you can go to my website, have 395 00:26:52.400 --> 00:26:56.440 a listen and and look at what I'm doing and uh yeah, and it's 396 00:26:56.480 --> 00:27:00.839 amazing how many people you can reach in just that way. But if you 397 00:27:00.039 --> 00:27:03.480 offer, let's say, Um, to do a voiceover for like a local 398 00:27:03.559 --> 00:27:08.319 charity or something like that, and you may not charge anything that time, 399 00:27:08.640 --> 00:27:11.960 but you know, you may charge a little bit or they may give you 400 00:27:12.039 --> 00:27:17.480 an honorarium or something like that, and you can get in with them. 401 00:27:18.079 --> 00:27:22.599 Um, maybe the local chapter uses you for something and then the national chapter 402 00:27:22.839 --> 00:27:26.680 comes and ask you for something. You know you don't know. So that's 403 00:27:26.720 --> 00:27:30.119 good advice. Yeah, and I love it because that is small business advice. 404 00:27:30.240 --> 00:27:33.799 Like if anybody's listening to this and you're like, because this is a 405 00:27:33.839 --> 00:27:36.839 small business and I love it that you know, and I know that you 406 00:27:36.920 --> 00:27:40.519 have a lot of talking points about being a small business owner and being a 407 00:27:40.559 --> 00:27:45.240 solo preneurs and everything you're saying is every way I've ever done a small business 408 00:27:45.519 --> 00:27:49.079 is to go with the people you know, that know you and and to 409 00:27:49.119 --> 00:27:52.599 start telling people and you'll be amazed at how they'll support you. And I 410 00:27:52.680 --> 00:27:56.759 think that's the key to it. And when you give, like you said, 411 00:27:56.799 --> 00:28:00.279 like go find a nonprofit, go find a charitable organization, to find 412 00:28:00.319 --> 00:28:03.799 somebody who another small business and just like do them a solid and they're going 413 00:28:03.880 --> 00:28:08.359 to be your biggest promoter, especially when that voiceover comes out or that that 414 00:28:08.440 --> 00:28:14.359 work it comes out. So yeah, there's something I want to qualify, 415 00:28:14.519 --> 00:28:18.160 though, with that, and that is that the industry rates are on that 416 00:28:18.319 --> 00:28:22.680 G V A, a rate guide. So if you look for that on 417 00:28:22.799 --> 00:28:26.079 the Internet you find it really easy. Those are the general industry rates and 418 00:28:26.160 --> 00:28:30.039 there's a range, so there's a load to a high, and what I 419 00:28:30.079 --> 00:28:34.000 would say is, if you're going to give away your work, do it 420 00:28:34.160 --> 00:28:38.079 for something you're passionate about. Don't just give away your work because you don't 421 00:28:38.160 --> 00:28:44.240 think you have enough experience, because any voice actor who's shunning who has put 422 00:28:44.279 --> 00:28:48.119 out their shingle and said they are a professional voice actor and that's what they're 423 00:28:48.160 --> 00:28:52.759 doing, should not be giving it away for free. Oh, I love 424 00:28:52.839 --> 00:28:56.480 it, I love it. This is great. This is this is great. 425 00:28:56.720 --> 00:29:00.720 Um, that's a good reminder for me to even as a podcast or 426 00:29:00.960 --> 00:29:03.559 in you know, trying to do people solids and do people favors and help 427 00:29:03.640 --> 00:29:07.319 them promote their business. Um, and I just I just brought that website 428 00:29:07.319 --> 00:29:11.599 because I'm like, I'm interested to see what it is. Yeah, so 429 00:29:11.880 --> 00:29:14.400 and and maybe even do it, especially like a nonprofit. I know I've 430 00:29:14.440 --> 00:29:17.039 done stuff for nonprofits and they'll go hey, we'll provide you a tax, 431 00:29:17.240 --> 00:29:22.039 you know, a tax form or whatever, because that's another yeah, there's 432 00:29:22.200 --> 00:29:26.960 nothing wrong with doing freebes for people that you really want to help out, 433 00:29:27.200 --> 00:29:32.920 or charities or nonprofits that you really want to help out. Definitely do that. 434 00:29:33.119 --> 00:29:36.799 If you're just starting out and you are very passionate about a cause and 435 00:29:36.880 --> 00:29:38.680 you want to make sure that you do everything you can to help them out, 436 00:29:40.200 --> 00:29:44.559 fantastic. But if some business comes up to you and says, Oh, 437 00:29:44.759 --> 00:29:47.559 well, you know, I need this thing and I know you just 438 00:29:47.680 --> 00:29:51.920 started like two weeks ago. Just do it to me, just do it 439 00:29:52.039 --> 00:29:55.839 for me for free, you know. No. Or do it for fifty 440 00:29:55.920 --> 00:29:59.440 bucks or five bucks or whatever, you know, like they're gonna toss your 441 00:29:59.480 --> 00:30:03.839 way right. No, I just don't do that. Yeah, yeah, 442 00:30:03.920 --> 00:30:07.319 yeah, and then that happens in so many creative fields I can't even really 443 00:30:07.440 --> 00:30:11.200 I see people all the time like hey, if you're an intern or if 444 00:30:11.279 --> 00:30:15.960 you just graduated college and you need some portfolio work, like, do work 445 00:30:17.039 --> 00:30:18.599 for me for free, and I'm like, you're not just vomit when I 446 00:30:18.680 --> 00:30:22.960 read those things on facebook. I can't believe that. And if your business 447 00:30:22.000 --> 00:30:26.599 owner, don't do that. Okay, that's no. No. For what 448 00:30:26.720 --> 00:30:30.640 it's worth, there's there's also something to be said for people who go on 449 00:30:30.839 --> 00:30:33.720 Fiver, and I you know, I want to mention this because I know 450 00:30:33.880 --> 00:30:37.960 that some sometimes going to fiber is your only option, and I understand that. 451 00:30:37.480 --> 00:30:41.119 But if you are a professional and you are asking for professional rates, 452 00:30:41.680 --> 00:30:48.759 don't go to fiber, because that's basically being a hypocrite. So are people 453 00:30:48.880 --> 00:30:52.400 on five or not? Because I was listening to a podcast the other day 454 00:30:52.480 --> 00:30:57.640 in a different industry and this lady started out kind of doing the five dollar 455 00:30:57.759 --> 00:31:00.319 thing and then all of a sudden she was like, yeah, I'm just 456 00:31:00.519 --> 00:31:06.359 charging normal rates, but the customer bases like ginormous there, and so she's 457 00:31:06.599 --> 00:31:08.799 now they do take a big, hefty fee. So yeah, and it 458 00:31:08.880 --> 00:31:14.680 takes a lot of work to make a good living there. Yeah, maybe 459 00:31:14.720 --> 00:31:18.559 that's not as lucrative as that podcast episode made it out to me. I 460 00:31:18.720 --> 00:31:22.400 always wonder. I have to wonder, and I'm not saying you can't make 461 00:31:22.480 --> 00:31:26.599 money on there. You totally can, and you can charge rates that you 462 00:31:26.759 --> 00:31:30.799 think are reasonable. But when I look at the people who are on five, 463 00:31:32.960 --> 00:31:37.880 at least in the voice acting area, you know, yeah, you 464 00:31:37.000 --> 00:31:41.119 can't charge what you think are the going rates, but what they think are 465 00:31:41.200 --> 00:31:47.359 the going rates are actually probably less than the going rates. Do you know 466 00:31:47.400 --> 00:31:51.160 what I mean? Like, like there's there's a lot going on there. 467 00:31:51.279 --> 00:31:53.440 There's a lot to unpack. I'm not gonna like Poo Poo all over people 468 00:31:53.440 --> 00:31:57.279 who go to fiber and who are on fiber. It's just like it's it's 469 00:31:57.279 --> 00:32:01.599 a marketplace like any other. But all I'm saying is, if you expect 470 00:32:01.680 --> 00:32:07.079 to be paid fair market rates for what you are doing creatively. Hey, 471 00:32:07.240 --> 00:32:13.359 fame, fair market rates to other people doing creative things. where, where 472 00:32:13.519 --> 00:32:16.799 is the handclap button over here? My God, I love it, you 473 00:32:16.880 --> 00:32:21.519 know, and I think that is so important for people to really and other 474 00:32:21.640 --> 00:32:23.799 creators as well. You know, this is the thing that I try to 475 00:32:23.839 --> 00:32:28.960 tell content creators and podcasters, live streamers. It's if you see it, 476 00:32:29.039 --> 00:32:30.839 buy me a coffee, pop up, buy someone a coffee like that, 477 00:32:31.000 --> 00:32:35.720 because it's building that culture within the industry to say hey, this is what 478 00:32:35.839 --> 00:32:38.279 people do, like we go buy coffees and then that creator goes, Oh, 479 00:32:38.319 --> 00:32:40.519 I want to give a shout out to to jody for buying me a 480 00:32:40.599 --> 00:32:44.599 coffee. Then, Oh, somebody bought your coffee, I'M gonna go buy 481 00:32:44.640 --> 00:32:47.799 a coffee too, and so it creates this momentum in the industry to to 482 00:32:47.960 --> 00:32:51.839 really help people out, and so I love that you mentioned that, like 483 00:32:52.039 --> 00:32:54.599 pay the rate, pay the fair market rate to get the job done. 484 00:32:55.119 --> 00:32:59.680 In that way we can up level the whole industry and I love that. 485 00:32:59.799 --> 00:33:02.519 Like you can tell my small bit my my love of small business is kind 486 00:33:02.519 --> 00:33:06.920 of dripping out here, but I love I love Love, love that talking 487 00:33:07.079 --> 00:33:10.519 point. Yes, we are. We are all small businesses. I mean 488 00:33:13.079 --> 00:33:15.839 especially those of us who are doing creative things as a solo preneurs. You 489 00:33:15.880 --> 00:33:21.559 know, that's and that's that's important. It's important for people to understand that, 490 00:33:21.720 --> 00:33:24.160 even though you can't hold this product in your hand, it is something 491 00:33:24.240 --> 00:33:31.119 worth paying for. Yeah, well, it's like to realize all these things 492 00:33:31.200 --> 00:33:36.200 that we're doing, that we're doing every day to get better at even you 493 00:33:36.240 --> 00:33:39.000 know this, this episode, this podcast episode, this livestream show, it 494 00:33:39.160 --> 00:33:43.839 didn't happen overnight, like it's taken lots and lots of work to figure out 495 00:33:44.000 --> 00:33:46.480 this skill and this craft and, Um, and I think for people getting 496 00:33:46.519 --> 00:33:51.039 into it, just like anything, it's like treat it as a craft and 497 00:33:51.279 --> 00:33:54.119 learn the craft, just like if you were going to become a doctor or 498 00:33:54.160 --> 00:33:57.599 a lawyer. You know. So I think so many times, like we 499 00:33:57.720 --> 00:34:00.920 put the stamp of like, you know, awesome on a doctor than like 500 00:34:00.039 --> 00:34:04.000 the stamp of like okay, whatever, on a creator and it's just like, 501 00:34:04.720 --> 00:34:07.279 I'm like, what are you talking about? It's just as hard, 502 00:34:07.359 --> 00:34:09.920 like it's just as complicated. Sure, if I mess up my skill, 503 00:34:10.039 --> 00:34:15.280 I don't kill somebody. That's I give that to you, but otherwise it's 504 00:34:15.280 --> 00:34:19.280 still pretty hard to to make it as a creator in this world and and 505 00:34:19.440 --> 00:34:22.320 do that kind of stuff. So so, Jodie, first of all, 506 00:34:22.400 --> 00:34:25.000 I appreciate you coming on the show. I appreciate you dropping all this knowledge 507 00:34:25.599 --> 00:34:30.719 and I don't know where I was in the process of getting work. But 508 00:34:30.840 --> 00:34:35.280 if there's there's anything that you wanted to to leave us with or encourage the 509 00:34:35.360 --> 00:34:37.280 audience with if they're looking to get into this, I'd love to give you 510 00:34:37.280 --> 00:34:40.320 a few minutes just to you know, share, share some more of your 511 00:34:40.400 --> 00:34:45.000 knowledge and I want to encourage people to connect with you as well and just 512 00:34:45.199 --> 00:34:47.760 really follow you, because I think success leaves clues and there's a lot of 513 00:34:47.800 --> 00:34:51.599 clues that that you leave and and a lot of that you give to the 514 00:34:51.679 --> 00:34:55.639 world of voice actors and podcasters and live streamers stuff. If there's something you 515 00:34:55.679 --> 00:35:00.400 want to share about it kind of the end of the process, you would 516 00:35:00.400 --> 00:35:06.639 love to uh yeah, I mean we were talking about how to find the 517 00:35:06.679 --> 00:35:10.360 work, which, Um, that's a good option to go locally and figure 518 00:35:10.440 --> 00:35:15.760 that out and tell everybody that you know that that's what you're doing and you 519 00:35:15.840 --> 00:35:21.000 know, referring your colleagues is also a really good way to make friends and 520 00:35:21.400 --> 00:35:27.599 uh, and getting to know people a lot. Um really the voiceover Um. 521 00:35:28.760 --> 00:35:34.679 The community that I'm aware of is Um mostly on facebook. So I 522 00:35:34.960 --> 00:35:38.639 am in a number of facebook groups. There are a huge number of them 523 00:35:39.119 --> 00:35:43.440 and you can just check out many of those groups and join a few and 524 00:35:44.000 --> 00:35:47.119 ask questions there and, you know, get to know people. So getting 525 00:35:47.159 --> 00:35:51.639 to know your colleagues is a really good thing. Um. There's also a 526 00:35:52.159 --> 00:36:00.719 industry association called World Voices Part of me, which I believe is World Dash 527 00:36:00.960 --> 00:36:07.320 Voices Dot Org. I believe, Um, but you can look it up. 528 00:36:07.360 --> 00:36:10.079 It's just called world voices. So if you look at the Industry Association 529 00:36:10.239 --> 00:36:16.639 joining that, there are mentors there, there are all sorts of resources and 530 00:36:16.760 --> 00:36:21.280 things like that that you can look into and it's a good place to be. 531 00:36:22.239 --> 00:36:23.239 M. Yeah, that's cool. Yeah, it's cool. Yeah, 532 00:36:23.280 --> 00:36:30.800 World Dash voices dot or hyphen say that. Yeah, this is why I 533 00:36:30.880 --> 00:36:36.440 can't read scripts, because that's just about hyphen Um. So yeah, that 534 00:36:36.599 --> 00:36:42.519 is that's an amazing world dot or world hyphen voices dot org is the website. 535 00:36:42.559 --> 00:36:45.519 So make sure you guys can check that out and I feel like we 536 00:36:45.599 --> 00:36:50.280 could talk for days about the business of voice over, because we've I feel 537 00:36:50.280 --> 00:36:52.559 like we described like the little bit of the surface, because I'm over here 538 00:36:52.599 --> 00:36:55.440 like what about cartoon work? What you know? And about this? What 539 00:36:55.559 --> 00:36:58.840 about games? What about this? You know? So I know that you 540 00:36:58.920 --> 00:37:02.760 could probably go, you know, on for for several hours about this industry 541 00:37:02.800 --> 00:37:07.840 and I think it's really neat that you have so much power in your voice 542 00:37:08.400 --> 00:37:14.320 to go and create streams of revenue with with a microphone and so. So 543 00:37:14.519 --> 00:37:16.679 what real quick, because I'm a nerd when it comes to gear. What 544 00:37:17.000 --> 00:37:21.679 what is the gear that you use, or is there a certain type of 545 00:37:21.760 --> 00:37:25.239 gear? How complicated is it? How what does that look like? Well, 546 00:37:25.320 --> 00:37:29.079 you can sort of see the booth behind me. Um, there, 547 00:37:30.639 --> 00:37:36.119 I mirrored. Um, the booth is five by four. It's sound treated. 548 00:37:36.239 --> 00:37:39.079 It's not sound proved. So it's really hard to get something completely sound 549 00:37:39.119 --> 00:37:43.800 proof. It can be done, but it's very, very expensive to do 550 00:37:44.159 --> 00:37:47.360 less expensive, still a little pricey, but less expensive to do a booth 551 00:37:47.400 --> 00:37:52.480 that is sound treated and Um, that inside that booth I have a Sindheiser 552 00:37:52.559 --> 00:37:58.360 for sixteen, which is a shotgun Mike, and I'm using an audio interface 553 00:37:58.559 --> 00:38:04.800 called the Steinber, you are twenty two C and uh, that is basic. 554 00:38:05.280 --> 00:38:07.519 You know that. In my computer are basically what I use and I 555 00:38:07.800 --> 00:38:13.440 edit on adobe audition in the clouds, so the latest version. And I'm 556 00:38:13.480 --> 00:38:16.159 on a PC, which isn't the usual. I know that a lot of 557 00:38:16.199 --> 00:38:21.119 people are using Max for audio editing, but I've been on pc since toss, 558 00:38:21.760 --> 00:38:24.239 so I'm used to PCS. All right, yeah, Hey, you 559 00:38:24.320 --> 00:38:28.079 own it, if you if you love it, go for it. Yeah. 560 00:38:28.239 --> 00:38:30.679 Well, thanks for sharing that. And I think you know that's another 561 00:38:30.800 --> 00:38:35.440 thing that Um, that people considers the microphone. So so is it a 562 00:38:35.519 --> 00:38:37.320 condenser? Is it picking up everywhere? or well, you said shotguns, 563 00:38:37.400 --> 00:38:42.320 so it's more it is the shotguns. That's very directional. Yeah, but 564 00:38:42.519 --> 00:38:46.079 but it is a condenser Mike. Yeah, that's picking up all the the 565 00:38:46.199 --> 00:38:50.199 clarity. I mean that's gonna film. I mean obviously that sounds really good. 566 00:38:50.280 --> 00:38:52.159 So so, and I guess these people are. They're taking it their 567 00:38:52.400 --> 00:38:57.400 companies, their producers. Um, are you shocked when it comes back? 568 00:38:57.480 --> 00:39:00.559 Are you're like wow, that they really did too much process saying, or 569 00:39:00.800 --> 00:39:02.400 do you like really have an opinion, or you're like thanks for my check, 570 00:39:02.519 --> 00:39:07.000 see you later. I'm kind of like thanks for my check. Honestly, 571 00:39:08.159 --> 00:39:10.440 I mean, you know, it's interesting to hear it. I always 572 00:39:10.519 --> 00:39:15.400 love hearing my voice out in the wild. Like, you know, I'm 573 00:39:15.480 --> 00:39:19.639 spending in a restaurant and a television above the bar is playing a commercial. 574 00:39:19.760 --> 00:39:23.920 I did like that's just cool. Has Anybody ever been like wait, that 575 00:39:24.000 --> 00:39:30.239 sounds like you, like bartender. Yeah, now, that is a funny 576 00:39:30.679 --> 00:39:34.280 you know, because when I was when I was playing music a lot when 577 00:39:34.280 --> 00:39:37.920 I was younger, if I went to a concert, I almost couldn't enjoy 578 00:39:37.039 --> 00:39:42.800 it because I was so like caught up in the how to or whatever. 579 00:39:43.199 --> 00:39:45.159 I'm not really like that with podcasting as much, because I'm more of the 580 00:39:46.000 --> 00:39:49.400 you know, like more of the business side of it, trying to generate 581 00:39:49.480 --> 00:39:52.760 revenue, not really the production side. But do you find yourself that way 582 00:39:52.800 --> 00:39:54.199 too, like, oh my gosh, I can't even listen to this anymore. 583 00:39:54.239 --> 00:39:58.639 I could get out of here. You know, it's less about voiceovers 584 00:39:58.679 --> 00:40:02.000 and more about music. It sounds really strange to say, but when I 585 00:40:02.119 --> 00:40:07.000 am relaxing, I don't listen to music. I need peace and quiet. 586 00:40:07.400 --> 00:40:10.079 That's that's the weird thing. Like I'm a singer right. So you think, 587 00:40:10.199 --> 00:40:14.199 Oh, I'd want to listen to music all the time, but no, 588 00:40:14.559 --> 00:40:17.880 I kind of don't, because what happens for me is I do like 589 00:40:19.079 --> 00:40:22.119 you were saying. I analyze it a lot and when I'm analyzing it I 590 00:40:22.199 --> 00:40:28.280 can't relax listen. Yeah, it gives me a headache. Are you still 591 00:40:28.320 --> 00:40:31.039 putting together albums? I know you're. You put your jazz album out and 592 00:40:31.119 --> 00:40:34.920 blues and stuff like that. Are you're still working on your music career? 593 00:40:35.920 --> 00:40:39.119 Not Really, to be honest. I do a lot of backups for colleagues 594 00:40:39.199 --> 00:40:43.719 of mine, friends that want to back up singing. Um, you know, 595 00:40:44.159 --> 00:40:46.280 I would do something for a jingle, but you know, again, 596 00:40:47.119 --> 00:40:52.960 jingles singing is one of those things where generally they want like a higher voice 597 00:40:52.000 --> 00:40:57.760 than mine is. Mine's Very Alto and and like a bit lower register. 598 00:40:58.400 --> 00:41:01.079 So you know, if you want like Katie Perry, you're not coming to 599 00:41:01.159 --> 00:41:08.599 me right. So, yeah, that's so funny. Don't don't call me. 600 00:41:08.719 --> 00:41:12.119 I'm not singing anything, that's for sure. My wife would be like, 601 00:41:12.199 --> 00:41:15.199 honey, don't try, I actually need to make money. Alright, 602 00:41:15.280 --> 00:41:20.440 stop wasting time. Uh Well, jody, I really appreciate you coming on. 603 00:41:20.639 --> 00:41:22.880 I would love to have you back on because I know we could dive 604 00:41:22.000 --> 00:41:27.360 into audio branding and I know you you know a plethora about just audio in 605 00:41:27.480 --> 00:41:30.159 general. Um, way more than what we dove into today, and I 606 00:41:30.239 --> 00:41:35.000 got on a little rabbit trail of voiceover because I'm so curious about it and 607 00:41:35.039 --> 00:41:37.440 I think there's a lot of other creators who, hopefully they're curious as well, 608 00:41:37.559 --> 00:41:39.760 and can you know, and they have those really good voices. Like 609 00:41:39.840 --> 00:41:43.760 I saw some people in the chat where I'm like, HMM, that person 610 00:41:43.840 --> 00:41:47.440 has a really good voice. So last question, as I'm landing the plane 611 00:41:47.480 --> 00:41:52.559 for the third time here. Okay, do you ever find yourself like you 612 00:41:52.760 --> 00:41:57.400 got a great voice, I want to recruit you and teach you this business? 613 00:41:57.440 --> 00:41:59.800 Like, have you ever come across those people, or is that not 614 00:42:00.039 --> 00:42:07.960 even like like people talking to me saying that I'm saying for you someone else. 615 00:42:07.079 --> 00:42:09.679 Yeah, yeah, you, as someone who's in that industry, you're 616 00:42:09.679 --> 00:42:14.320 like wow, you crush it, like let me, let me introduce you 617 00:42:14.360 --> 00:42:16.400 to somebody or anything like. Have you ever just had those moments? You 618 00:42:16.480 --> 00:42:21.760 know, it's actually no, and and the reason that I haven't is because 619 00:42:21.880 --> 00:42:24.360 it's less about the sound of your voice and more about what you do with 620 00:42:24.519 --> 00:42:30.159 it. So someone who's already a really good actor. Yeah, sure, 621 00:42:30.400 --> 00:42:34.159 I mean I can definitely introduce people to the right the right people. Yeah, 622 00:42:34.559 --> 00:42:37.880 I know demo producers out there. In fact, we're having a clubhouse 623 00:42:37.960 --> 00:42:42.760 discussion on that very topic Wednesday. Um, not this coming Wednesday. I 624 00:42:42.800 --> 00:42:45.440 think it's in the schedule, but we have chats Wednesdays at two PM Eastern 625 00:42:45.960 --> 00:42:50.920 on clubhouse in the power of sound club and one of them is going to 626 00:42:51.039 --> 00:42:53.480 be about why get coaching, and so I have a bunch of really well 627 00:42:53.519 --> 00:42:58.280 known coaches that are going to be on that panel talking about why it's important 628 00:42:58.320 --> 00:43:01.280 to have a coach. All right, that's all right. Yeah, but 629 00:43:01.440 --> 00:43:06.880 no, I I don't tend to just hear someone's voice and go ha ha, 630 00:43:07.639 --> 00:43:12.320 I must know who you are like that. Just that that doesn't happen, 631 00:43:12.960 --> 00:43:15.039 because it's so funny, because I hear people, especially on Clubhouse, 632 00:43:15.119 --> 00:43:17.400 on these audio APPs. They're like, Oh, you have a great voice 633 00:43:17.400 --> 00:43:21.840 for radio, you have great voice for voiceover, and but what you just 634 00:43:21.920 --> 00:43:24.360 said, it's more about the talent or the skill of acting than it is 635 00:43:24.519 --> 00:43:28.320 about the voice. So it's about, you know, like a singer, 636 00:43:28.400 --> 00:43:30.239 it's like you can sing, but can you really sing? Can you really 637 00:43:30.280 --> 00:43:36.239 control you alost? Can you make people feel? Right? Like that's really 638 00:43:36.320 --> 00:43:38.960 what it is. You're you're trying to make people feel. And when it 639 00:43:39.039 --> 00:43:44.400 comes to voice acting, it's a discussion. It's actually a dialogue the other 640 00:43:44.519 --> 00:43:46.760 person. You may not hear that other person, but it is actually a 641 00:43:46.880 --> 00:43:52.599 dialogue that you're having with someone else. So you're blowing my mind right now 642 00:43:52.679 --> 00:43:55.119 with a little just these little, these little things you're putting in here. 643 00:43:55.159 --> 00:43:59.599 I'm like, wow, okay, this is think about this. But that's 644 00:43:59.639 --> 00:44:01.440 the act ting aspect of it, right, because you have to have a 645 00:44:01.599 --> 00:44:08.000 really good theater of the mind to be able to have this script and perform 646 00:44:08.119 --> 00:44:13.960 it as if you are actually talking to someone in that moment. I love 647 00:44:14.079 --> 00:44:16.639 this. That's a whole another topic, the theater of the mind. That's 648 00:44:16.679 --> 00:44:22.320 something I hear in your rooms a lot and it's Um it's definitely something, 649 00:44:22.400 --> 00:44:27.079 I think that even podcasters can get better at. Live streamers, I mean, 650 00:44:27.119 --> 00:44:30.960 we talked to ourselves the time. It's like to have to be able 651 00:44:31.039 --> 00:44:36.280 to creatively have that dialogue. It is very powerful. So that's Um, 652 00:44:36.679 --> 00:44:38.079 you got my mind. Now you get my mind even more. Where's that 653 00:44:38.159 --> 00:44:42.960 EMOGIA? Where's that? Talking a padded room all day? So yeah, 654 00:44:44.480 --> 00:44:52.039 I'm looking around to myself wait to get way. The only thing missing is 655 00:44:52.119 --> 00:44:55.679 the jacket. I'll get you one for Christmas. I'll send it up to 656 00:44:55.800 --> 00:45:00.719 you. Well, jody, I really appreciate you coming on the show and 657 00:45:00.840 --> 00:45:05.880 I believe I've linked all your website and everything in the show notes. So 658 00:45:05.920 --> 00:45:08.639 there might be people listening to this who need your services or want your services. 659 00:45:08.679 --> 00:45:12.000 So I want them to feel free to reach out to you and then 660 00:45:12.079 --> 00:45:15.119 also join your clubhouse room on Wednesday at two PM Eastern time. Is that 661 00:45:15.159 --> 00:45:20.599 correct? Ye, and I helped listen to the podcast and listen to your 662 00:45:20.639 --> 00:45:22.760 show, which I'm I'm gonna put all that in the in the show notes 663 00:45:22.800 --> 00:45:27.320 there. I'll make sure I get it right and and really appreciate you being 664 00:45:27.599 --> 00:45:30.599 on the show. This is amazing. So thank you so much. Thanks 665 00:45:30.639 --> 00:45:34.199 so much for having me. Really enjoyed this all right, absolutely well. 666 00:45:34.599 --> 00:45:37.840 Thank you everyone for joining, for jumping in. If you're watching live, 667 00:45:37.920 --> 00:45:40.639 thanks for jumping into the chat. I see triple Oh Adam, triple eight 668 00:45:40.840 --> 00:45:44.920 Adams. What's up, my man? Good to see you it's been a 669 00:45:45.000 --> 00:45:47.719 minute since I've seen you. So good to see there. Good to see 670 00:45:47.880 --> 00:45:52.719 Chris and Jim and Raphael and all the people who jumped in there. Really 671 00:45:52.760 --> 00:45:54.800 appreciate that. And you guys go follow jody. I'm telling you, she 672 00:45:55.000 --> 00:45:59.559 is a wealth of information, as you can obviously tell. and Um, 673 00:46:00.000 --> 00:46:01.760 next time I'M gonna study a little bit more. That way I can ask 674 00:46:02.000 --> 00:46:06.480 better, smarter questions, because I was like, man, I'm an amateur 675 00:46:06.800 --> 00:46:10.800 voice actor enthusiasts. Not Really, but anyhow. Um, so join me 676 00:46:12.159 --> 00:46:15.239 Thursday. I'M gonna be back Thursday at four PM with Richard Butler. He 677 00:46:15.360 --> 00:46:19.719 has been podcasting, I'm pretty sure, since podcasting became a thing, and 678 00:46:19.840 --> 00:46:23.159 so we're gonna dump and we're gonna jump into the history of podcasting in and 679 00:46:23.280 --> 00:46:28.079 kind of jump into that and see. You know someone who's been in there 680 00:46:28.119 --> 00:46:30.760 for a long time. What does he think about the start? What do 681 00:46:30.880 --> 00:46:32.559 you think about where it's going and all that kind of stuff. So be 682 00:46:32.599 --> 00:46:37.079 sure to join me, Richard Butler, four PM Eastern time on Thursday. 683 00:46:37.519 --> 00:46:42.960 What's up, GOB says. What's up everyone? UH, studying is for 684 00:46:43.119 --> 00:46:45.679 nerds, Billy Thorpe. That's right, man. That is right. I 685 00:46:45.760 --> 00:46:47.159 love studying, always learning something new. All right, well, you guys, 686 00:46:47.239 --> 00:46:51.199 go ahead to record button, go create something great and we'll talk to 687 00:46:51.280 --> 00:47:00.159 you soon. m